Topic

The advent of the Internet has transformed the way advertising and consumers interact with each other. Because of the personal information we share either voluntarily or involuntarily online, advertising can now be targeted to a degree that would have boggled the minds of early advertisers.

Module

Examples of advertising and media drawn from the National Library of Australia’s exhibition The Sell: Australian Advertising 1790s to 1990s and looks at their influence over time.

Topic

Advertising campaigns for iconic Australian brands and early ads.

Topic

British tea culture, imported with the arrival of the British in Australia in 1788, has been adapted by Australians into something distinct from its roots. One of the key early differences is the use of the ‘billy’, a lightweight metal can used most commonly for boiling water or cooking over a campfire.

Topic

The postwar era saw advertising reflect notions of the ideal Australian home, of masculinity and feminine beauty and of health.

Topic

Poster artists working for The Australian National Travel Association (ANTA) had to decide which pictorial styles would best convey Australia’s attractions.

Topic 

Delve into the journeys of early European explorers, focusing on Abel Tasman’s significant contributions to Australian history. 

Topic 

Embark on a historical journey with the original journal of Lieutenant James Cook, detailing the HMS Endeavour's voyage from 1768 to 1771. 

Topic 

Explore the journey of the First Fleet and its role in shaping Australia's early colonial history. 

Topic 

Explore the rich cultural heritage of Australia's First Peoples through the art of Joseph Lycett, a convict artist who captured the rituals and customs of Indigenous communities. 

Topic 

Explore the early settlement of Sydney Cove through Francis Fowkes' 1789 map and other historical sources. 

Topic 

Explore the excitement and wonder of the First Fleet as they encountered Australia’s unique flora and fauna for the first time.